Most of these big ideas were discovered while at Parsons School of Design
When given the freedom to play and develop projects from inklings to concepts, I naturally gravitated towards sustainability rooted problems. Through design thinking methodologies and copious research hours, the results were nothing short of marvellous.
Here are some of them —
-
Client: Capstone Project at Parsons School of Design
Industry: Environmental, Social, Governance (ESG)
Skills: Qualitative Research // Synthesis // Ideation
Synopsis: This project explores ESG as a research topic with opportunity areas emphasising accessibility, transparency, and community within the complex ever changing ecosystem of ESG, SBTi, UN SDG.
-
Client: Capstone Project at Parsons School of Design
Industry: Environmental, Social, Governance (ESG)
Skills: Prototyping // Concept Testing // Branding
Synopsis: LIBRARY is a concept researched and developed into a digital educational tool using AI to improve accessibility in the Environmental, Social, Governance industry.
-
Client: Calvin Klein for Parsons School of Design
Industry: Retail, Sustainability, Packaging Design
Skills: Design Strategy // Experience Design // Service Design
Synopsis: Considering underwear as the largest revenue growth driver, they ask us, “what is the future of the box? (35M annually) And “how might this new sustainability platform resonate with the firm’s culture regarding inclusion?”.
-
Client: Parsons School of Design
Industry: Sustainable Agriculture
Skills: Research // Persona Building // GTM Strategy
Synopsis: KRNL (pronounced Kernel) is a nonprofit organisation which aims to aid in the agriculture industry's fight against climate change by driving awareness in communities that are least affected and highlighting how their contributions affect the entire system the most.
-
Client: Parsons School of Design
Industry: E-Commerce, M-Commerce
Skills: Qualitative & Quantitative Research // Synthesis // Analysis
Synopsis: This design project aids as a visual device to strategically provide context behind the research question, “What is Causing the Shift from Electronic Commerce to Mobile Commerce and What Will the Future Look Like because of it?”
-
Client: Parsons School of Design
Industry: Sustainable Florals
Skills: Qualitative & Quantitative Research // Project Management // Minimum Viable Product Development
Synopsis: Khloris is an environmentally responsible flower company that tackles the industry’s flaws by lowering the carbon footprint, plastic packaging, and reducing waste through repurposing former flowers.